Sponsorship in the News

Premiership Rugby and eToro strike new partnership deal

Premiership Rugby has teamed up with eToro, the trading and investing platform, in a new partnership deal beginning next season. The partnership is a milestone for eToro as the business looks to expand its sports sponsorship presence in the UK...

Santander UK becomes Silverstone's Sustainability Partner

Santander UK has agreed a partnership with motorsport venue Silverstone to become its Official Sustainability Partner, underlining the bank’s commitment to accelerate the green transition through supporting customers, businesses and...

Standard Chartered and Liverpool FC empower girls to stay in sport and 'Play On'

A three-phase launch phase in late May and early June saw Liverpool FC and primary partner Standard Chartered team up to introduce their new...

YouGov analyses fans of England’s team ahead of the FIFA Women’s World Cup

Women’s sport has been on the upswing over the previous decade or so, and the upcoming FIFA Women’s World Cup in Australia and New Zealand is shaping up to be another massive landmark in the history of the growth of women’s...

Roland Garros generating a Buzz in absence of Spanish bull

The ultimate master of the French clay – Rafael Nadal, who has 14 French Open titles to his name – might not be featuring in Paris this year, but the tournament has whipped up a Buzz anyway according to YouGov....