Features

Mitsubishi Leveraged England Rugby Rights Via Eddie Jones' Zoom Call Coaching Masterclass

Powered by Activative > Creative and strategic intelligence to fuel game-changing sports and sponsorship marketing for agencies, brands and rights-holders (www....

Estate Agent PurpleBricks Leverages Team GB Sponsorship To Promote Virtual Viewing

Powered by Activative > Creative and strategic intelligence to fuel game-changing sports and sponsorship marketing for agencies, brands and rights-holders (www....

Sports Sponsorship: What Lies Ahead In The Post Pandemic Era

Agency Mongoose has launched its inaugural industry insights report reflecting on how brands and rights holders have responded and engaged with their audiences during the pandemic. The report highlights emerging trends set to shape the future...

Coronavirus: To cancel or not to cancel? Football might be back, but this is a question many sports event organisers are still having to ask themselves

Hannah Laird is an associate at the law firm Farrer & Co...

Resilience And Adaptation: How Motorsport Responded To A Covid-19 Enforced Break

With NASCAR already back on the grid in the US, and Formula 1 preparing to return in early July, the world of live motorsport is edging back to normality. But, as James Flude,  Account Manager, CSM Sport and...