Sponsorship in the News

SPFL Signs Papa John’s As Official Delivery and Takeaway Partner

The SPFL and Papa John’s have agreed a deal that sees the Pizza outlet become the Official Delivery and Takeaway Partner of the Scottish Professional Football League. The partnership, which begins from today and will run for three seasons...

BLOOM Gin Becomes Official Gin Of American Express Presents BST Hyde Park

BLOOM Gin is joining American Express presents BST Hyde Park as the festival’s official gin sponsor, a partnership brokered by AEG Europe Global Partnerships team.

Elaine Maher, BLOOM Gin Global Brand Director, at owner,...

RLWC2021 Adds Sophie Pontifex To Commercial Team

Rugby League World Cup 2021 (RLWC2021) has added to its commercial team with the appointment of Sophie Pontifex as Sponsorship Lead. Sophie’s new role will see her taking responsibility for the management, activation and delivery of...

UEFA Kicks Off 2020-21 Champions League Season With Campaign To Capture That #UCLFeeling

The UEFA Champions League is back - and this season UEFA is inviting players and fans from across Europe and the world to share what the club tournament  means to them. UEFA has launched That #UCLFeeling, a new digital promotional campaign...

RDA Appointed For Media Rights Distribution Of The Lions Tour To South Africa

Lions Tour to South Africa, the joint venture between the British & Irish Lions and SA Rugby, has appointed RDA as its media rights distribution agency for the Tour to South Africa in 2021. 

The agreement, which covers Europe (...