Sponsorship in the News

Center Parcs renews partnership with Sky Cinema

Family short break provider Center Parcs has renewed its partnership with Sky Media for a ​​​​​five-month sponsorship of its family focused movie channels: Sky Cinema Family, Sky Cinema Animation, as well as for family films on Sky Showcase and...

Women in Sponsorship networking event - Last chance to book

Just one week to go until the autumn Women in Sponsorship networking event. The event, on November 29th 2022 at Live Nation, London, will feature the 'Making Your Mark in a Post Pandemic Workplace' panel discussion including representatives from...

UKSA 2023 builds on Technology category

Launched for the 2022 edition of the UKSAs, the Best Use of Technology to Amplify Assets or Existing Partnerships category is all about technology. It has some overlap with innovation, but is more tightly-defined and less...

MatchFit and Bloomsbury Football agree strategic partnership

Sports PR and sponsorship agency MatchFit (winner of the UKSA’s Agency of the Year - Breakthrough) has entered a strategic partnership with grassroots football charity Bloomsbury which will see the agency offer expertise to the charity as...

The Football Association of Wales appoints The Value Xchange

The Football Association of Wales (FAW) has appointed The Value Xchange as its sponsorship sales agency. The FAW's success over the last six years has included its senior men’s team’s reaching the semi-finals of UEFA EURO 2016 and the...