Sponsorship in the News

Aramis Rugby adds Fiji Rugby Union to its sponsorship roster

Rugby equipment manufacturer Aramis Rugby has signed a five-year deal with Fiji Rugby Union to become the nation’s Official Training Equipment Partner and Scrummaging Supplier.

The partnership will see Aramis exclusively supply the...

YouGov examines Premier League betting appetite in six key markets

Ahead of the start of the Premier League season, YouGov conducted a poll examining the shares of consumers in various markets who would place bets on the world’s most popular football (soccer) tournament.

Although the survey was run...

Dreams announce 'Dreams Team’ ambassadors for Paris 2024 Paralympic Games

Bed retailer Dreams, Official Sleep Partner of ParalympicsGB, has announced a roster of ParalympicsGB ambassadors for the Paris 2024 Paralympic Games. 

The Dreams Team is made up of double Para triathlon medallist Lauren Steadman MBE...

Sportive Breaks partners with Tour of Britain’s new best young rider jersey

Travel and experiences brand Sportive Breaks will partner with the Tour of Britain’s new best young rider jersey this September. With the race now a showcase for emerging talent, the white jersey is being introduced to the Tour for 2023. It...

Bristol City Women's FC teams up with Hytro

With a growing requirement for research into women’s football injury, highlighted by a number of high-profile ACL and other injuries to leading players, the Women’s Super League club Bristol City Women's FC has teamed up with Hytro,...