Sponsorship in the News

Orreco aims for gold as over 100 of its partner athletes get set for Tokyo

Sports performance and biomarker company Orreco has helped more than 100 elite athletes prepare for this summer in Tokyo, including athletes from Ireland, US, GB and Australia, across more than 10 different diverse sports.

The company has...

MatchFit announces first leadership team hire

Sports PR agency MatchFit has appointed Rob Leary as a Senior Account Director. Leary joins the agency from Exposure. In his time at Exposure, Rob Leary was all-agency lead on the Samsung business, with notable other client work including Compare...

Abbott extends partnership with London Marathon until 2024

London Marathon Events has  extended its partnership with healthcare company Abbott for another three years from 2022 until 2024.

Abbott, a leader in Covid-19 testing technologies, has been an official sponsor of the London Marathon...

The Hundred Team Partner KP Snacks launch Everyone In campaign

Official Team Partner of cricket’s new 100-ball competition, The Hundred, KP Snacks, have launched their new campaign, Everyone In – an easy-to-use digital platform offering fun ways for families to get active this summer through...

Castore and Newcastle United FC sign multi-year agreement

British sportswear group Castore has agreed a multi-year partnership with Premier League football club Newcastle United FC. The agreement will see Castore become the club’s new on and off-field partner, from thestart of the 2021-22 season....