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Sponsorship in the News
MediaCom Worldwide Launches Sports Division with Marcus John As Head
MediaCom Worldwide has launched a new global sports division, MediaCom SPORT. It will be headed by Global Head of Sports, Marcus John, who was previously SVP and Managing Director of IMG Consulting Asia/Pacific.
According to MediaCom, the...
Irish FA Scores Two Sponsors
The Irish FA has secured two new sponsors this week. Soft drink brandy Irn Bru has signed a two-year, £140,000 deal to become title sponsor of the League Cup which will be known as the Irn Bru League Cup.
Its second success was the signing...
Mazda Confirmed As New Sponsor Of Connacht
Mazda has been confirmed as the Official Title Sponsor of Connacht Rugby. Mazda will invest €1.5 million in the team over the next three years as part of a sponsorship deal which will facilitate the development of both brands.
brandRapport Retains LV=
Sports and entertainment agency brandRapport has been retained by insurance, retirement and investment group LV= to work on its sponsorship strategy and current portfolio including rugby sponsorship, the LV= Cup.
LV= has been the title...
SSE Supports Community Rugby
Energy company SSE has been named as a Community Partner of the Rugby Football Union. The three-year partnership will see SSE support community rugby in England and take on the title sponsorship of the National and Divisional Leagues.
To...
