Sponsorship in the News

Sky reveals winners of £2million Sky Zero Footprint Fund

Sky has announced the five winners of its Sky Zero Footprint Fund, a £2 million advertising fund which uses the power of TV advertising to amplify business initiatives that are driving positive behavioural change for a more sustainable...

Papa Johns becomes official pizza delivery and takeaway partner of England Rugby

Global pizza brand Papa Johns has launched a multi-year partnership with England Rugby.  The deal sees Papa Johns become the naming rights partner of England Rugby’s new men’s and women’s Community Cup competitions. Now...

Barclaycard ‘Amp It Up’ campaign runs across major UK live music events

This summer Barclaycard has been ‘Amping Up’ its presence at events across the UK with its latest marketing campaign across key live music events from Global and Live Nation UK.

The campaign was activated at Live Nation UK...

RLWC2021 appoints Stats Perform as Official Data Provider

Rugby League World Cup 2021 has appointed Stats Perform as its Official Data Provider for the tournament. SportsTech company Stats Perform will provide Opta data to support RLWC2021 and partners in create experiences for audiences across media,...

Destination Sport Travel and Sportsbreaks.com sign new deal with Harlequins

Destination Sport Travel and Sportsbreaks.com have agreed a new partnership with Harlequins. The travel provider will support the team with all aspects of team and business travel as part of a multi-year partnership.

The organisation...