Sponsorship in the News

Aviva Steps Down From Cycling’s Women’s Tour And Tour Of Britain

After two years that have seen the creation of the Women's Tour and the growth of Britain's biggest professional cycle race, the Tour of Britain, event organisers SweetSpot have confirmed that Aviva's title sponsorship of both events will not...

Boat Races Sponsors BNY Mellon & Newton Pull Together For Cancer Research UK

In what is seen as a first, BNY Mellon and Newton Investment Management, sponsors of The Boat Races, are donating their title sponsorship of the annual challenge between Oxford and Cambridge Universities to Cancer Research UK (CRUK), the official...

Standard Life Investments Sponsors The British & Irish Lions 2017 Tour to New Zealand

Global asset manager, Standard Life Investments will become a Principal Partner of The British & Irish Lions 2017 tour to New Zealand. Standard Life Investments will sponsor the world famous jersey in a deal that replaces the association with...

Arts And Cultural Specialist Agency Showcase Appoints Omar Khan

Sports sponsorship specialist Omar Khan has joined cultural, heritage and destination sponsorship agency as a non-executive director.

Omar has worked in consultancy and advisory roles within high profile companies including Lehman Brothers...

Old Mutual Wealth Appoints Mike Mainwaring As Head Of Sponsorship

Wealth management business, Old Mutual Wealth has appointed Mike Mainwaring head of sponsorship. The appointment of Mike Mainwaring comes as Old Mutual Wealth embarks on a new era of sponsorship for the business as a Principal Partner of England...