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Sponsorship in the News
Anakena Wines Signs Jamie Murray As Brand Ambassador
Chilean wine brand, Anakena, of the Accolade Wines portfolio, has agreed a partnership with Davis Cup winner and ATP world number one doubles player, Jamie Murray OBE. Murray becomes the brand’s ambassador in a two-year deal. This...
Extreme Tech Challenge Partners With Slingshot Sponsorship
Extreme Tech Challenge, the global search for the world’s best start-ups and entrepreneurs, is partnering with Slingshot Sponsorship to enhance its platform.
The Extreme Tech Challenge (XTC), now in its third year, sees companies...
British Athletics Secures Müller As Title Partner For Anniversary Games
Yogurt and chilled dairy pudding manufacturer Müller Yogurt & Desserts has signed a deal to become a major events partner to British Athletics for the summer of 2016.
The dairy company will be the title partner for the world-class...
British Weight Lifting Appoints International Sporting Consulting As Sponsorship Agency
British Weight Lifting (BWL) has appointed International Sports Consulting (ISC) to develop and manage a range of brand sponsorship opportunities for the governing body.
The partnership between BWL and ISC will give brands the opportunity...
#pedalparity Campaign For Women Cyclists
Prudential RideLondon has launched #PedalParity, a new social media campaign to mark its 2016 edition where the world’s best female cyclists will be paid the same as their male counterparts.
For the first time, the Prudential...
