Sponsorship in the News

12% Increase In Sponsorship Investment In Ireland

In what is traditionally the busier of the two-halves in a calendar year for sponsorship deals, 2018 continues to uncover growing levels of investment in sponsorship by businesses in Ireland, with ONSIDE consultants tracking a 12% rise in...

Mainstream Brands Eye Esports Opportunity

As the UK Sponsorship Awards prepares to launch its new-look Gaming Sponsorship categories for 2019, Andy Fry runs the rule over some of the brands breaking into esports. 

There are still plenty of people (mainly over 30) who don...

Lanson Continues To Serve At The Championships, Wimbledon For Further Five Years

Lanson is to retain its status as ‘Official Champagne Partner’to The Championships, Wimbledon for another five years following an agreement with the All England Lawn Tennis and Croquet Club. 

2018 was the 258-year-old...

Lidl celebrates England’s Success With ‘Reserved’ Signs In Players’ Local Stores

Lidl stores, Official Supermarket of the England Football Team, is celebrating the squad’s achievements by creating 'reserved' car parking spaces at their local stores to commemorate the team’s efforts in Russia 2018.

Christian...

Everton Ladies Team Launches New Umbro Everton Away Kit

Everton Football Club and Umbro have unveiled the new 2018/19 Everton away kit in a campaign fronted by the Everton Ladies team.

Everton Ladies players including feature in the video and imagery, debuting the kit that will also be worn by...