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Luxury blended Scotch whisky, Chivas, has teamed up with Manchester United, in a three-year global partnership.
The collaboration will see Chivas and Manchester United join forces to celebrate their collective belief...
Sure, Unilever’s deodorant brand, has unveiled its new partnership with Premier League champions, Manchester City, whilst also re-signing with Chelsea FC. Announced ahead of the new Premier League season, both...
In just over two months, SportPro’s The Brand Conference will be back for its fifth year, expanding over two days. To...
The Royal National Lifeboat Institution (RNLI) has opened a tender bid to secure one commercial partner as the brand associated with the charity’s beach lifeguard service, the first time in the RNLI lifeguards’ 16-year history. ...
In what is traditionally the busier of the two-halves in a calendar year for sponsorship deals, 2018 continues to uncover growing levels of investment in sponsorship by businesses in Ireland, with ONSIDE consultants tracking a 12% rise in...