Sponsorship in the News

Toyota And Athlete Laura Kenny Support Return of 'I Am Team GB'

After the success of 'I Am Team GB' following the Rio 2016 Olympic Games, Team GB and Toyota have confirmed that the successful participation campaign will be returning this August.

I Am Team GB – 'The Nation’s Biggest Sports...

Octagon Launches New Madrid Office

International sport and entertainment specialist Octagon has opened its second office in Spain and appointed Eduardo Baigorri to lead its local team.  

The expansion reflects the rapid growth for Octagon in Spain under the...

WeAreFearless Wins UKSA Best PR Trophy For Bridgestone UK

Integrated creative agencyWeAreFearless. has claimed the UKSA  Best Use of Public Relations in a Sponsorship Campaign trophy for its work with client Bridgestone UK on the strategy, concept and execution of Daley Thompson’s Pop-...

BetVictor Signs Harry Redknapp As Brand Ambassador And Appoints Director Of Brand And Creative

Online gambling company BetVictor has signed Harry Redknapp as brand ambassador on a two-year contract. Former football manager Redknapp, kicks off his partnership with BetVictor by heading the #HeyHarry campaign for the brand, which is now live...

Nike On The Ball With UEFA Women's Football Deal

Nike has become the latest global brand to show its support for UEFA Women’s Football by becoming the official match ball supplier for competitions including the UEFA Women’s Champions League and UEFA Women’s EURO 2021 and an...