Sponsorship in the News

Havas Sports & Entertainment On Board With Eurostar

Brand engagement network, Havas Sports & Entertainment, has been appointed by Eurostar to support the company with creative campaign development and activation, including PR and experiential, for its sponsorship properties.

The Havas...

Blue Square and Northern Racing Create Novice Hurdle Series

Interactive betting service Blue Square has teamed up Northern Racing to create a new racing series for the 2011/12 jumps season. The Blue Square Novice Hurdle Series will take place across seven of Northern Racing’s courses between October and...

Icon Strengthens Management Team

Branding implementation agency Icon hs appointed Jonathan Bentley to the newly created role of Head of Client Services, with a primary focus on ICON:MEI, the event production division of the business.

John Francis, Managing Director at...

Surrey Sports Park Engages Generate With Sports PR Brief

Sports venue, Surrey Sports Park has appointed Generate to enhance its PR offering and assist in profiling Surrey Sports Park as an elite athlete and team training facility among national and international sporting federations, as well as high...

Sponsorship Diploma Launched By ESA

The first professional qualification specifically designed for the sponsorship industry, The ESA Diploma, was launched this week by The European Sponsorship Association.
Primarily aimed at those already working in the industry, The ESA...