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Sponsorship in the News
ZenithOptimedia Launches Sponsorship Consultancy
ZenithOptimedia has announced the launch of a sponsorship consultancy that will sit under the Sponsorship Intelligence brand, ZenithOptimedia’s in-house sponsorship research division. The new operation will be headed up by Matt Hales...
Two Circles Appointed By ICC Champions Trophy
Customer data consultancy, Two Circles, who specialise in enabling sports rights holders to drive commercial growth, has been appointed by the ICC Champions Trophy Local Organising Committee. The appointment is indication of the...
Capitalize Appoints New Chairman and Board Directors
Capitalize–The BrandFan® Agency has continued its restructuring of the company with the appointment of Garry Lace as new Chairman. The announcement coincides with the agency’s decision to form a new Board of Directors and...
Nike And Barclays Most Associated With Grass Roots Sport
New research from SMG Insight into the relationship between brands and the grass roots development of sport will make mixed reading for sponsors of the London 2012 Olympics.
While Olympic sponsors adidas, Coca-Cola and...
Icon And McKenzie Clark Unite Under Chime Parentage
Icon, the event branding, overlay and production group and retail display specialist McKenzie Clark have cemented their relationship following a highly successful joint partnership this summer.
The two organisations, both part of...
