Sponsorship in the News

Betvictor To Sponsor World Matchplay

Betting and gaming company BetVictor is the new title sponsors of the PDC’s  second oldest major, the BetVictor World Matchplay, which will celebrate its 20th staging in July 2013.

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Guinness Is Official Beer Of England Rugby

The Rugby Football Union has named Guinness as the Official Beer of England Rugby in a new enhanced four year partnership. The brewer will continue its promotion of responsible drinking by maintaining its designation as Official...

T.M.Lewin Suits Irish FA

Jermyn Street tailor and shirt maker, T.M.Lewin has signed a partnership deal with the Irish FA, to provide formal suits, shirts and ties to the Northern Ireland Senior International Men’s Squad.

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Space Leads Desperados ‘In Every Sense’ Festival Activation At Field Day

Agency Space is gearing up for the next stage of its festival activity on behalf of Heineken-owned premium lager brand Desperados. The late May Bank Holiday weekend will see the tequila-flavoured beer teaming up...

Threshold Sports Appoints Karen Earl To Board

Threshold Sports has appointed Karen Earl as a non-executive board director. The London-based sports marketing agency was created in 2007 and boasts a client roster that includes BP, Nokia, Standard Life, Deloitte, Cisco, Dulux...