Sponsorship in the News

Fast Track Expands Asia Operation To Singapore

Fast Track Asia is expanding its network with a new office opening in Singapore later this month, alongside sister agency ICON.   

Sports marketing agency Fast Track is part of CSM Sport & Entertainment (CSM), a group that...

London Irish Signs Kit Deal With O'Neills

London Irish has signed a new five year partnership with Irish sportswear manufacturer O’Neills Irish International Sports Company Ltd.

 The deal will see O’Neills produce all playing and replica kit for the Club at Senior...

Royal London Appoints Fuse Sport + Entertainment For Cricket Activation

Fuse Sport + Entertainment, part of the Omnicom Media Group, has been appointed by Royal London, the UK’s largest mutual life and pensions company, to handle the activation of Royal London’s one-day cricket sponsorship. The agency,...

Harrogate Spring Water Is Official Water Of England Cricket

The ECB has secured British bottled water brand, Harrogate Spring, as Official Water of England Cricket for the next year.

David Collier, ECB Chief Executive, said: “We’d like to thank Harrogate Spring Water for becoming the...

Home Run Launches With Fitness First

Engagement agency, Limelight Sports, is set to re-launch Home Run this summer with Fitness First signing as the title partner of the commuter running experience. 

Fitness First Home Run, created and delivered by Limelight Sports...