Sponsorship in the News

Social Media Use Strengthens Bonds Between Football Fans And Their Teams

More than 35% of UK football supporters on Twitter now follow their team, athletes or media more closely than before they joined a social media network, and feel more closely bonded to that team. This trend is even stronger amongst 16-29 year...

35th Arts & Business Awards Winners Announced

Deutsche Bank, Hornby PLC, Samsung, and Sennheiser were among the top business names to be awarded for their collaborations with the arts at the 35th Arts & Business Awards held last night at the British Film Institute. Eight...

Premiership Rugby Achieves 40% Rise In TV Audiences

Aviva Premiership Rugby has achieved a 40% rise in television audiences. The top flight of English club rugby, in its first season on BT Sport, recorded an average live weekend TV audience of 358,000 across the Aviva Premiership Rugby regular...

Ennis-Hill Launches PruHealth's Vitality Run Series

London 2012 Olympic Heptathlon Gold Medallist, Jessica Ennis-Hill has launched the Vitality Run Series, sponsored by PruHealth and PruProtect, a new annual running series featuring eight events during 2014/15, including some of the UK’s...

Octopus Investments Appoints Chris Jordan As Brand Ambassador

Sussex and England all-rounder Chris Jordan has been unveiled as brand ambassador for Octopus Investments, sponsor of the Birmingham Bears and Surrey T20 sides.

The partnership with Octopus Investments...