Sponsorship in the News

Dentsu Aegis Network Adds Lifestyle Marketing Agency MKTG To Global Brand Network

Dentsu Aegis Network has created its ninth global network brand, MKTG. Dentsu acquired the lifestyle marketing agency MKTG in August 2014 and the move strengthens the network’s sports and entertainment, experiential and lifestyle marketing...

CSM Under New Providence Ownership - Sets Sights On North America And Asia

Global sport and entertainment business CSM is setting its sights on investing in North America and Asia following the completion by Providence Equity Partners (“Providence”) of the acquisition of Chime, CSM’s parent company....

O2 and Twitter Give Rugby Fans Worldwide Chance To See Their Tweets On World’s Largest Projection

O2 together with Twitter are handing over the world’s largest projection on top of the O2 to fans worldwide. Aimed to bring fans together to celebrate the unifying spirit of rugby, up to two thousand tweets will be showcased each evening....

Emirates brings Rugby World Cup 2015 campaign full circle with a 360° Fan Experience

Emirates, Official Worldwide Partner of Rugby World Cup 2015, kicked off its campaign by recruiting over 100 Flag Bearers who lead out the international teams before every match. The Flag Bearers, aged 14-16 years old, won the once-in-a-lifetime...

Chinese FA Joins GlobalSportsJobs Client Network

The Chinese Football Association (CFA) has engaged the services of GlobalSportsJobs dual-language Mandarin/English platform (www.globalsportsjobs.cn) to help them...