Sponsorship in the News

England Women Awards Professional Player Contracts

England Women will be awarding professional player contracts for the 15-a-side game for the first time as part of England Rugby’s on-going commitment to the professionalisation of women’s rugby.

There will be 48 player...

Santander Takes Title Sponsorship Of LaLiga

Santander is the new title sponsor of LaLiga, forming a long-term strategic partnership between two Spanish success stories.

The partnership will run until at least 2019 with the option of an additional season. It will see the league...

UK Athletics Appoints The Sports Consultancy

UK Athletics has appointed The Sports Consultancy as its exclusive rights representation agency of all sponsorship properties for the duration of the next Olympic cycle through to 2020.

The appointment covers all British Athletics’...

O2 Touch Programme Hits 2017 Target

England Rugby’s O2 Touch programme has successfully reached and surpassed its target of introducing 15,000 registered players to the game by summer 2017. Tracking one year ahead of its intended deadline there are now 17,500 registered O2...

Sport Revolution Partners With Brand Analytics Platform Brandtix

Sports, media and digital marketing agency Sports Revolution has signed an exclusive representation deal with Brandtix Sports Index – a system which measures the real-time brand value of athletes and teams.

Through its relationships...