Sponsorship in the News

Rugby League World Cup 2021 Partners With Rugby League Cares and Mental Health UK

The Rugby League World Cup 2021 (RLWC2021) has confirmed its commitment to its communities by establishing partnerships with Rugby League Cares and Mental Health UK (MHUK). RLWC2021 will work with RL Cares, MHUK as...

CSM Appointed By ALK Capital To Manage 
Strategic Communications

Global integrated marketing agency, CSM Sport and Entertainment (CSM) has been appointed by ALK Capital, a leading management firm specialising in investments, acquisitions and operations in sports and media, to manage strategic communications....

British and Irish Lions Renews With Rhino For Tour to South Africa

The British and Irish Lions has secured Rhino as an Official Supplier of the Tour to South Africa in 2021. The agreement sees the technical rugby training equipment supplier support the Lions for a fourth consecutive Tour. ...

Keep Britain Tidy Relaunches Country’s Biggest Mass Action Environmental Campaign

Environmental charity Keep Britain Tidy has relaunched its flagship campaign, which was postponed in March as the country went into lockdown.

The campaign has one aim – to get as many people as possible out...

LimeLight Sports Group Acquires Virgin Sport

Sports marketing group LimeLight Sports has bought Virgin Sport. The group, which has over 30 years’ experience in the creation and activation of major participation sports campaigns, has acquired the whole of the Virgin Sport business...