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Sponsorship in the News
CSM Releases Latest Podcast Episode With Nike Chairman Emeritus Phil Knight
In the sixth episode of CSM Sport & Entertainment’s podcast series, ‘Extraordinary Tales in Extraordinary Times', released this week, host Seb Coe spoke to Co-Founder and Chairman Emeritus of Nike, Phil Knight, to find out how he...
Cadbury And Arsenal Global Partnership Kicks Off With Hyper Local Focus
Mondelēz International, owner of chocolate brand Cadbury, has announced a global partnership making Cadbury the Official Snack Partner of Arsenal Football Club.
Taking an unusual approach to the brand partnership, Cadbury and Arsenal...
Flora Returns As Partner Of Virgin Money London Marathon
London Marathon Events has announced Flora – the headline sponsor of the London Marathon from 1996 to 2009 – will return in a new partnership with the event, that will run from 2020 until 2023.
The renewed partnership...
Leeds United Secures Its Largest Sponsorship Deal With SBOTOP
Leeds United and SBOTOP have entered into a multi-year partnership which will see the global sports betting brand become principal sponsor of the club. The SBOTOP logo will feature on shirts from the start of the 2020/21 season...
Crystal Palace Signs W88 As New Shirt Sponsor
Crystal Palace FC has agreed a sponsorship deal with global online gaming brand W88 who becomes the club's new shirt sponsor for the 2020/21 season.
The W88 logo will feature on the front of the club’s Premier League PUMA adult home...
