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Sponsorship in the News
Boodles to sponsor the Cheltenham Gold Cup
British jeweller Boodles has expanded its multi-year partnership to become the new sponsor of the Cheltenham Gold Cup. The brand had previously sponsored the Leading Jockey Award for four years before becoming sponsor of the Boodles Juvenile...
Successful Sponsoring: How data and insights drive sponsorship ROI
Join YouGov, AS Roma & TM Brand Consulting as they discuss: Successful Sponsoring: How data and insights drive sponsorship ROI
WEBINAR: TUESDAY 1 FEBRUARY 9AM GMT
...Kia and WeAreFearless launch 2022 Australian Open digital campaign Aces for Oceans
Automobile manufacturer Kia has launched its new 2022 Australian Open digital campaign, Aces for Oceans, headlined by tennis superstar Rafael Nadal and featuring a unique AR game giving fans the opportunity to serve aces from their mobile phones...
Halfspace brings Debbie Jevans on board
Data and creative agency Halfspace Group has appointed Debbie Jevans CBE as a member of the board. Jevans is a director of the English Football League and the All England Lawn Tennis & Croquet Club. Her appointment follows the...
Vodafone announces new partnership with Wimbledon
Vodafone has agreed a multi-year partnership with Wimbledon as Official Connectivity Partner of The Championships and The All England Lawn Tennis & Croquet Club.
Throughout the partnership, Vodafone will use its connectivity and 5G to...
