Sponsorship in the News

London Marathon Sponsor Virgin Money hires Mischief PR

Mischief PR has been appointed to promote Virgin Money’s headline sponsorship of this year’s London Marathon. Now in its second year of sponsorship , Virgin Money took over from the Unilever brand Flora in a £17 million, five-year deal.

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Probiz Sponsors 2011 World Club Challenge

Wealth management company Probiz has been unveiled as the new title sponsor of the 2011 World Club Challenge which sees Engage Super League Champions Wigan Warriors take on NRL Premiers St George Illawarra Dragons on Sunday February 27.

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HOLLIS SPONSORSHIP AWARDS – FINAL CALL FOR ENTRIES

The Hollis Sponsorship Awards organisers are anticipating an excellent crop of entries as sponsors, rights holders and agencies work towards today’s deadline. For more information, please visit...

EMC Extends London Wasps Deal to 2012

RFU team London Wasps has extended its agreement with club title sponsor EMC Computer Systems UK Ltd., taking it through to the summer of 2012. EMC became Wasps’ title sponsor at the start of the 2009/10 season, signing the most lucrative...

Betdaq Signs Six-figure Deal with Kempton Park

Kempton Park Racecourse is marking a new six-figure partnership with Betdaq offering free admission to visitors every Wednesday in February. Ireland-based betting exchange Betdaq has agreed a year-long sponsorship deal to support midweek flat...