Sponsorship in the News

Laureus Sport For Good launches ‘Active World Fund’ with LimeLight Sports Group

Laureus Sport for Good and LimeLight Sports Group have launched the Active World Fund to benefit communities throughout the UK.The Active World Fund is a social impact fund that aims to create a level playing field to benefit communities via the...

Subway and Guild Esports sign major two-year sponsorship deal

Guild Esports, the global esports team organisation co-owned by David Beckham, has announced its headline partnership with Subway®. In a two-year partnership, Subway becomes Guild’s Official Quick-Service Restaurant Partner as well as...

Hampshire Cricket agrees partnership with New Balance

Hampshire Cricket has secured a new long-term partnership with New Balance. The agreement will see the global athletic footwear and apparel brand become Hampshire Cricket’s official kit partner, with New Balance supplying all of the Club...

Global Sports 'People Agenda Survey' - have your say

A year on from the start of the COVID-19 pandemic and the world has changed in unimaginable ways. The Global Sports 'People Agenda Survey' is back for a second year and asking for your views, anonymously, about how these...

Think!Sponsorship Conference - Connections - 17-21 May 2021

The 28th edition of the Think!Sponsorship conference ‘Connections’ will feature 12 sessions across five days between the 17th – 21st May 2021 delivered in virtual format. Featuring brand...