SPONSORS
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Sponsorship in the News
Arts & Business Dealt Massive Blow By Funding Cuts
Arts & Business, the body whose role is to encourage business into the arts, was dealt a massive financial blow today when it learnt this morning that the Arts Council England (ACE) is to cease any financial support by 2013 and that it will...
ICC and Castrol Sign Partnership Deal
Leading lubricant company Castrol has added to its portfolio of high-level sports sponsorships by becoming the official performance partner of the International Cricket Council giving them presence at all ICC cricket events for the next five...
Sky Sports Extends Sponsorship of ECB Coach Programme
Thirty three thousand coaches have graduated from the Sky Sports ECB Coach Education Programme since the scheme was launched four years ago. The latest figures, which include 10,000 coaches who qualified in the last year alone, were revealed as...
London Irish and CityJet Launch ‘Try Before You Buy’ Initiative
London Irish and principal sponsor CityJet have created a new supporter–based event to back the launch of the airline’s latest marketing campaign ‘Try Us’. “Try Us with CityJet” is believed to be the first initiative of its kind for rugby. ...
Tesco Mobile Ad Misrepresents Sponsorship Says ESA
“Stick your logo here!” Does anyone seriously believe that this is all sponsorship represents?
To watch Tesco Mobile’s latest advertisement you might be led to think so according to industry body, the European Sponsorship Association (ESA...
