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Sponsorship in the News
New Rugby World Cup 2015 Partnership With Dove Men+Care
Unilever’s male skincare brand Dove Men+Care has announced a new partnership as an Official Tournament Supplier of Rugby World Cup 2015. As a result of the agreement, some 5,000+ deodorants and shower gels and skincare will be offered to...
Former Team GB athlete joins GMR Marketing
Engagement marketing agency GMR Marketing has appointed former Team GB athlete Posy Musgrave as an Athlete Manager to work on preparations for the 2016 Olympic Games in Rio. Posy speaks fluent Russian and French and as a former Team GB Cross...
Havas Sports & Entertainment UK and Cake Unite To Create New Hub For Entertainment And Content
Brand engagement specialists Havas Sports & Entertainment (Havas SE) and brand entertainment agency Cake, both part of the Havas Media Group (HMG), will come together in the UK as Havas Sports & Entertainment Cake (Havas SE Cake). ...
GroupM Expands S&E Offering Under Global Agency Brand ‘ESP’ - Acquires Two Circles
Leading media investment management company GroupM is expanding its sports and entertainment offering under a new global agency brand, ESP. ESP is made up of two separate businesses: ESP Properties and ESP Brands. Both businesses will be part of...
AIG Rugby Safety Awards 2015 Launched
American International Group, official insurance partner of New Zealand Rugby and USA Rugby has launched the second edition of the AIG Rugby Safety Awards 2015. The project was shortlisted in this year's UK Sponsorship Awards Grassroots...
