UK Sponsorship Award Categories

Please select the appropriate category from the list below. If you are entering one campaign into two categories or several campaigns into multiple categories, you will need to complete the form each time. These categories are free to enter to 2020 UKSA entrants.

20/20 Vision Award - A Celebration of Sponsorship Craft and Creativity

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Arts and Cultural Sponsorship

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Best Use of a Smaller Budget (under £150,000)

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Best Use of Public Relations – supported by the Public Relations Consultants Association.

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Best Use of Research, Measurement and Evaluation - sponsored by YouGov Sport

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Best Use Of Sponsorship To Encourage Diversity, Equality and Inclusion

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Best Use of Technological Innovation

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Brand Sponsorship - sponsored by Sponsorium

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Branded Content

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Business to Business Sponsorship

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Celebrity & Influencer Endorsement In Sponsorship

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Education & Learning Sponsorship

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Environmental & Sustainability Sponsorship

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Esports or Gaming Sponsorship

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First Time Sponsor Award

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Football Sponsorship

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Grass Roots Sports Sponsorship - supported by the Sport and Recreation Alliance

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International Sponsorship Award

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Live Entertainment & Event Sponsorship

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Mass Participation Sponsorship

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Print, Radio and Film Sponsorship

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Rights Holder Award

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Social Media & Digital Sponsorship

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Social Purpose, Community or Charity Sponsorship

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Sponsorship Agency of the Year – Large, Medium to Small, Breakthrough - sponsored by CSM Live

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Sponsorship Continuity

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Sports Sponsorship – supported by Sport England and UK Sport

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TV Sponsorship - supported by Thinkbox

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UKSA Spotlight Award - Best Sponsorship in the Travel & Tourism Sector

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Venue Sponsorship

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Women's Sports Sponsorships - supported by Women in Sport

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View the 2022 Book of the Night

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