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Sponsorship in the News
London Irish Appoints Jim O'Toole As New Commercial Director
Jim O'Toole's has been appointed commercial director at London Irish. His 20-year sports marketing career has spanned agencies and rights holders. He has worked with rights holders such as FIFA, The International Cricket Council, Manchester...
BP backs British athletes In Their Bid For Gold At Sochi And Rio
BP, the British Olympic Association (BOA) and the British Paralympic Association (BPA) today announced that BP is continuing its commitment to British athletes by becoming a top level partner of both organisations. The support...
MediaCom Sport Opens First Asian Office
MediaCom Sport has extended its global network with the launch of its first Asian office. The Singapore hub will act as the Asian headquarters for the WPP-owned sports consultancy. MediaCom Sport Singapore will be headed up by Jin Wei Toh,...
Fuse Expands Management Team
Fuse has promoted Louise Johnson from Head of International to Deputy Managing Director, Fuse EMEA. Within six years, Fuse has grown from 4 to 50 people in the UK and to more than 130 throughout Europe. Along the way it has built up a portfolio...
Preston North End Wins With the Football Pools
Preston North End has entered into a unique sponsorship initiative with The Football Pools that will see the national pools giant as the Club’s main partner, but uniquely, the key beneficiaries will be both a local and a national charity....
