W88 announces new partnership with cricketing legend Brian Lara

Online gaming brand W88 has agreed a new partnership with cricketer Brian Lara. The partnership underpins W88’s ambitions within cricket and represents its first signing of a brand ambassador in the sport. Lara will work with W88 over a multi-year partnership to engage with fans throughout the world and grow the brand’s presence within the cricketing community. 

 Brian Lara commented on the partnership, “I am pleased to be working with W88, supporting them across their exciting growth plans in the world of cricket.”