UK Sponsorship Awards Launches Annual Agency Survey

As part of its commitment to the UK sponsorship industry, the team behind the UK Sponsorship Awards is today launching its first-ever annual UK Sponsorship Agency Survey. The purpose of the survey is to provide industry executives with insights into major developments over the last year, and also the trends and issues likely to impact on the business going forward. 

To participate in the UKSA Survey, we would be grateful if you could answer the following questions. We have asked for names and job titles to ensure the integrity of the survey, but all information and answers will be treated in strict confidence and will not be used for any marketing purposes. For year one, we are keeping the structure of the survey simple, but the plan is to build on it in year two if it generates sufficient response. 

Don't forget that agencies can also enter a variety of dedicated categories in this 2018 UK Sponsorship Awards. Last year, there were three agency awards up for grabs (Large, Medium to Small and Innovation). Depending on the submissions, there may also be a Sales category, also international/network.  

In addition, agencies have the opportunity to reward their rising stars via the Barrie Gill Award for Most Promising Young Sponsorship Executive. 

This year, for the first time, UKSA is also launching its Champions of Sponsorship programme, an initiative designed to reward the most talented and influential figures currently working in the UK business. This is not exclusively for agencies, but is an opportunity for agencies to nominate talent from within their ranks or among their most important clients.

To enter, click here. The Early Bird deadline in December 18, 2017 and the final deadline is January 15, 2018.

UKSA 2017 Industry Survey Questions

(all answers to be treated confidentially)

1 Name, Job Title, Company

2 Has 2017 been better or worse than 2016 for the UK sponsorship sector? Can you cite two factors to support your answer?

3 What have been the most significant trends and innovations in the business that you have observed in 2017? This can be anything from Brexit to industry consolidation to developments in digital technology.

4 What things have you done as an agency to stay competitive? Invest in systems? Recruit? Any extension in skills as a response to the changing face of sponsorship?

5 What do you regard as the most exciting growth opportunities for your business – this could either be emerging brand categories or new forms of sponsorship platform that are starting to emerge (eg. eSports)?

6 What do you expect from 2018? Are you confident, or nervous about the volatile economic landscape?

Please send your responses back to info@sponsorship-awards.co.uk by the 18th of December which is also the Early Bird Deadline for the Awards.  Final deadline for entries is the 15th of January 2018.  

As part of its commitment to the UK sponsorship industry, the team behind the UK Sponsorship Awards is today launching its first-ever annual UK Sponsorship Agency Survey. The purpose of the survey is to provide industry executives with insights into major developments over the last year, and also the trends and issues likely to impact on the business going forward. 

To participate in the UKSA Survey, we would be grateful if you could answer the following questions. We have asked for names and job titles to ensure the integrity of the survey, but all information and answers will be treated in strict confidence and will not be used for any marketing purposes. For year one, we are keeping the structure of the survey simple, but the plan is to build on it in year two if it generates sufficient response. 

Don't forget that agencies can also enter a variety of dedicated categories in this 2018 UK Sponsorship Awards. Last year, there were three agency awards up for grabs (Large, Medium to Small and Innovation). Depending on the submissions, there may also be a Sales category, also international/network.  

In addition, agencies have the opportunity to reward their rising stars via the Barrie Gill Award for Most Promising Young Sponsorship Executive. 

This year, for the first time, UKSA is also launching its Champions of Sponsorship programme, an initiative designed to reward the most talented and influential figures currently working in the UK business. This is not exclusively for agencies, but is an opportunity for agencies to nominate talent from within their ranks or among their most important clients.

To enter, click here. The Early Bird deadline in December 18, 2017 and the final deadline is January 15, 2018.

UKSA 2017 Industry Survey Questions

(all answers to be treated confidentially)

1 Name, Job Title, Company

2 Has 2017 been better or worse than 2016 for the UK sponsorship sector? Can you cite two factors to support your answer?

3 What have been the most significant trends and innovations in the business that you have observed in 2017? This can be anything from Brexit to industry consolidation to developments in digital technology.

4 What things have you done as an agency to stay competitive? Invest in systems? Recruit? Any extension in skills as a response to the changing face of sponsorship?

5 What do you regard as the most exciting growth opportunities for your business – this could either be emerging brand categories or new forms of sponsorship platform that are starting to emerge (eg. eSports)?

6 What do you expect from 2018? Are you confident, or nervous about the volatile economic landscape?

Please send your responses back to info@sponsorship-awards.co.uk by the 18th of December which is also the Early Bird Deadline for the Awards.  Final deadline for entries is the 15th of January 2018.  

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