Sponsors Not Measuring Social Media Effectively Think! Poll Reveals

The 19th Think!Sponsorship Conference taking place on 9th of May at Stratford Circus, London is focused on the performance of sponsorship in challenging economic times and the evaluation of its effects. Think! polled the industry into the use of research in the sponsorship industry. Headline findings from the poll revealed some surprising results including a belief that sponsors and rights holders have an equal responsibility to research effectiveness, that the industry considers media exposure research to be overrated and that the industry is not effectively measuring social media campaigns. To access the full results and find more information about how to book, click here

“Measuring up”,  taking place on the 9th May 2013 at Stratford Circus, London. Two hundred plus delegates have already signed up to attend the event with just 20 tickets remaining. Speakers taking part at the event include Barclaycard, Dublin Airport Authority, Western Union, BSkyB, Mark Hunter MBE, M&CSaatchi, Merlin, Edelman, among others. Barclaycard, Santander, McDonald’s, Virgin Media, Dublin Airport Authority, Western Union, MEC Access, Yahoo!, M&C Saatchi,  Merlin, Accenture, Vauxhall, AlixPartners, Chivas Brothers,QBE, and others will take part in the networking sessions throughout the day that facilitate interaction between the sponsorship triangle;  buyer, seller and agency. 

Email catherine@thinksponsorship.com to confirm your place at £299 +VAT (£225 +VAT for registered charities).  For more information, please visit  www.thinksponsorship.com.