Snowboxx Festival Secures Rockstar Energy Drink

Rockstar Energy Drink has signed as official energy drink for Snowboxx Festival 2016.  The festival will take place in Avoriaz in the Port du Soleil ski region. The festival is creating its own ‘Snowboxx Village’ in the town which will host events, main stage performances, off-the-wall festival features and local food and drink stalls. 

The partnership will see Rockstar Energy Drink integrated throughout Snowboxx 2016.

Gordon Donald, Brand Manager for AG Barr commented “Rockstar Energy Drink has always had a close connection with music and winter action sports so partnering with Snowboxx felt like a perfect and natural fit for us. The festival has grown each year and the Rockstar team are excited to bring our unique brand of energy and party to Avoriaz!” 

The agreement brokered by Slingshot Sponsorship.