SPONSORSPARTNERS
The Lawn Tennis Association has partnered with Rodda’s, leading producer of Cornish clotted cream.
The partnership will build on the Cornish brand’s national exposure as the “premium serve” at the LTA’s grass-court series of tournaments, including the Aegon Championships at The Queen’s Club, London. Rodda’s presence at the tournaments will include sampling, retail space, and its Cornish clotted cream will be served within all hospitality. Rodda’s will also look to provide promotional support to the LTA’s mission to get “more people playing tennis more often”.
James Mercer, LTA Commercial Director, said: “As a long-term market leader in its field Rodda is well-placed to help us continue to drive awareness for tennis and will certainly add to the tradition and to the fun of the sport”
Speaking on the partnership, Rodda’s Managing Director, Nicholas Rodda, commented: “Cornish Clotted Cream has always been synonymous with tennis and this partnership further strengthens the association.”