Optimum Nutrition Serves Up Supplier Deal With The LTA

Sports nutrition brand Optimum Nutrition (ON) has signed as the Official Sports Nutrition Supplier

to the Lawn Tennis Association (LTA). The deal will provide the LTA’s performance squads and sports sciences team  with the company's sports nutrition products.

Commenting on the deal Sebastian Mullin, Managing Director EMEA at Optimum Nutrition, said, “We are delighted to announce our first partnership in tennis. We’re aware that a number of elite tennis players are already using our products, so to have the opportunity to work in close partnership with the LTA is a natural progression in the growth of ON and our pan-sport strategy. We are very proud to be helping the best British tennis players stay in peak condition throughout their training and demanding competition schedules.”

ON’s current sponsorship portfolio also includes Scottish rugby teams Scotland, Edinburgh and Glasgow, Irish rugby sides Leinster and Ulster, the Newcastle Falcons, and Championship team the Cornish Pirates, as well as French team Stade Toulousain. Team ON, ON’s group of fitness ambassadors, includes world class athletes, rugby players, personal trainers and fitness models.