SPONSORSPARTNERS
Rugby League World Cup 2021 (RLWC2021) has appointed MatchPoint as its official hospitality supplier. For the first time in the tournament’s history, the men’s, women’s and wheelchair fixtures will be played concurrently, and MatchPoint will manage the delivery of hospitality for 61 matches, across all three tournaments, including fixtures at venues such as St James’ Park, Elland Road, Anfield, Emirates Stadium and the double-header men’s and women’s final at Old Trafford.
Jonathan Neill, Commercial Director at RLWC2021 commented: “Delivering a successful hospitality programme is essential to our ambition of hosting the biggest and best Rugby League World Cup ever. We have adopted a data and insight led approach which will drive commercial return and meet our tournament objectives, including providing amazing experiences which will inspire and excite people.
“MatchPoint has great credentials within hospitality, including rugby league knowledge and experience having previously delivered a successful programme for RLWC2017. The team presented a compelling approach and understanding, and we look forward to working with them to deliver world class experiences in 2021.”
Neil Cunningham, Group Managing Director at MatchPoint, added: “The tournament is already proving to be innovative in its approach, and we are excited to be entrusted to deliver the hospitality at Rugby League World Cup 2021, the biggest team sporting event taking place that year. We believe our insight from the tournament in 2017, coupled with our experience across other sports and entertainment sectors, will enable us to deliver something special for our key audiences.”