Lucozade Sport partners Norwich City Football Club

Norwich City Football Club has secured a new partnership with Lucozade Sport which will see the first-team, women and academy sides supported by the sports drink.

Sam Jeffery, interim commercial director at Norwich City Football Club said: “We’re delighted to have an outstanding, industry-leading partner like Lucozade on board as we embark on another Premier League campaign. Lucozade are a top tier brand and we’re delighted that they’ll be fuelling our players at all levels over the coming years.”

Head of partnerships at Lucozade Sport, Matthew Riches, added: “We’re really looking forward to supporting all the Norwich City football teams next season and can’t wait to join all the staff, players and fans on their different journeys whether it’s the women’s team in the FA Women’s National League South Division or the men’s team and their return to the Premier League. It’s going to be a really exciting year for the Canaries and we’re excited to be fuelling training and hydrating all the squads on match day.”

The partnership launches with an online competition offering fans the chance to win a signed Norwich City shirt and a case of Lucozade Sport.