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LiveScore, global sports media business and real-time sports update and streaming service provider, has launched ‘Watch’, a new global video content service - its most significant development so far on the LiveScore app.
‘Watch’ will initially publish more than 500 pieces of video content each month. The majority of content will be available within 200 plus global territories, representing the first time users outside of the UK, Ireland and Nigeria have been able to access video content through LiveScore.
In addition to housing on-demand match highlights of its substantial roster of live-streaming rights for users in the UK & Ireland, the new ‘Watch’ feature will showcase global video content including interviews, exclusive previews and analysis shows.
The launch of the new ‘Watch’ video area comes less than a year after LiveScore successfully introduced free-to-air live-streamed football within their app. By the conclusion of the current 2020-21 campaign, more than 1,250 matches across 15 different leagues and competitions will have been streamed by LiveScore within the UK and Ireland this season, including over 300 matches from Italy’s Serie A.
Ric Leask, Marketing Director at LiveScore, said: “The launch of ‘Watch’ is the most exciting step ever in the evolution of LiveScore, as we continue to grow our offering beyond real-time sports updates and become a truly global sports media business. Complementing our existing match coverage of more than 1,250 live-streamed fixtures this season, the new ‘Watch’ feature within the app will provide rich on-demand content and keep our global audience closer to the action than ever before.”