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iSportconnect, global private network of sports business executives, has signed an events partnership with international sports marketing agency Professional Sports Group (PSG).
PSG becomes the Official and Exclusive Middle East Partner of iSportconnect and iSportconnect Directors’ Club events and will work with iSportconnect to deliver Directors’ Club events in the Middle East which are returning to the region this year.
PSG will also collaborate with iSportconnect to create further events in Dubai and Abu Dhabi as well as launching an inaugural Directors’ Club in Doha, Qatar, as the event continues to expand in the Middle East. Professional Sports Group has offices in the UK and the United Arab Emirates.
Last month iSportconnect’s founder and CEO Sree Varma was appointed as the first Special Advisor to Commonwealth Games England (CGE).