HERO Appoints WSM To Build Brand

Specialist sports marketing agency, WSM, has been appointed by The Historic Endurance Rallying Organisation (HERO) to help build their brand across a campaign of both PR and digital activity.

HERO is a classic car endurance rallying club and has organised more than 80 events over the last 15 years, including Le Jog and the London to Lisbon Classic Reliability Trial and Tour.