Fuse Makes Two Deputy MD Appointments

Marketing agency Fuse,a Omnicom Media Group company, has announced two new senior management appointments. Stephen Hutchison and Kat Thomas have been promoted to joint Deputy Managing Directors. They will report to Fuse Managing Director EMEA, Lou Johnson.

Hutchison has over 10 years’ experience and Thomas 15 in the sponsorship and partnerships sector during which time they have covered all aspects of partnership planning, acquisition and activation. Hutchison will be Deputy MD across all of the agency’s growing international business and provide strategic guidance to a number of key clients including Nissan, PepsiCo, Unicredit and Enterprise. Thomas will assume the same role for Fuse’s UK client base.

Commenting on the new appointments, Lou Johnson, MD EMEA at Fuse sai:  “These key appointments are among a number of significant developments within the agency in recent months. We recently changed the agency name from Fuse Sport + Entertainment to simply Fuse to reflect the growing range and diversity of work being won and delivered by the agency.  The redefined offering now spans sport, entertainment, cause and culture and focuses on seven core specialisms, outlined on our newly launched website.”

Recent projects include working with the British and Irish Lions on their squad announcement and farewell dinner, the BOA Team GB Annual Ball and the Tuborg Open, a major new music cultural discovery and collaboration initiative. Fuse is also currently delivering experiential and partnership projects for a range of brands including Starbucks, Waitrose, Grey Goose, San Miguel, Hilton, Burt’s Bees, McDonald’s and Disney, in addition to the agency’s established sports partnership programmes which include football, rugby league and cricket partnerships.

Fuse Makes Two Deputy MD Appointments

Marketing agency Fuse, a Omnicom Media Group company, has announced two new senior management appointments. Stephen Hutchison and Kat Thomas have been promoted to joint Deputy Managing Directors. They will report to Fuse Managing Director EMEA, Lou JohnsonHutchison has over 10 years’ experience and Thomas 15 in the sponsorship and partnerships sector during which time they have covered all aspects of partnership planning, acquisition and activation. Hutchison will be Deputy MD across all of the agency’s growing international business and provide strategic guidance to a number of key clients including Nissan, PepsiCo, Unicredit and Enterprise. Thomas will assume the same role for Fuse’s UK client base.

Commenting on the new appointments, Lou Johnson, MD EMEA at Fuse sai:  “These key appointments are among a number of significant developments within the agency in recent months. We recently changed the agency name from Fuse Sport + Entertainment to simply Fuse to reflect the growing range and diversity of work being won and delivered by the agency.  The redefined offering now spans sport, entertainment, cause and culture and focuses on seven core specialisms, outlined on our newly launched website.”

Recent projects include working with the British and Irish Lions on their squad announcement and farewell dinner, the BOA Team GB Annual Ball and the Tuborg Open, a major new music cultural discovery and collaboration initiative. Fuse is also currently delivering experiential and partnership projects for a range of brands including Starbucks, Waitrose, Grey Goose, San Miguel, Hilton, Burt’s Bees, McDonald’s and Disney, in addition to the agency’s established sports partnership programmes which include football, rugby league and cricket partnerships.