Coventry Building Society sponsors women’s international football tournament The Arnold Clark Cup

Savings and mortgage provider Coventry Building Society has agreed a partnership with the annual women’s international football tournament, The Arnold Clark Cup.

Now in its second season, England’s Lionesses will defend their maiden 2022 title against Belgium, Italy, and Korea Republic.

The four teams play each other once in a round robin-format across double headers at Coventry Building Society Arena, Ashton Gate, and Stadium MK throughout February.

As Official Event Partner, Coventry Building Society will use the partnership to showcase its All Together, Better positioning, which highlights how working collectively serves for a greater societal good.

In tournament rights include an inaugural ‘Save of the tournament’ award given to the player and team with the most impressive last line of defence, alongside broadcast facing LED branding and goal side banners.

Michelle Pickard, Head of Marketing, Coventry Building Society said: “We are proud to partner with the Arnold Clark Cup in what is another extremely exciting year for international women’s football. We look forward to welcoming some of the world’s best players, including the current European Champions, to the Coventry Building Society Arena, and engaging with our local communities to celebrate this tournament.”