SPONSORSPARTNERS
For the first time in his 85 year history, Commonwealth Games England (CGE) will be offering the opportunity for a brand to be the ‘Presenting Partner’ to Team England.
CGE has also announced the appointment of Female Sports Group (FSG) to support its commercial operation and help with the acquisition of partners in the build up to the Gold Coast Commonwealth Games in 2018.
FSG’s appointment has been made shortly after CGE announced former Olympic and Commonwealth champion Denise Lewis as its new President.
Commenting on the decision,Paul Blanchard, Chief Executive at Commonwealth Games England said:
“It is a historic move for CGE to offer a brand the opportunity of being the first Presenting Partner of Team England and Female Sports Group is a key appointment for us. Their experience in delivering commercial supporters to sports organisations is strong and they fully understand the value that a partnership with Team England can bring to a brand. ”
Female Sports Group’s Chief Executive, John Postlethwaite said: “Team England is one of the nation’s consistent success stories and in offering, for the first time in its history, presenting rights it provides brands with a very exciting platform to share in this success.”