Castore becomes Principal Partner of Aston Villa FC

Sportswear brand Castore has signed a multi-year agreement to be Principal Partner of Aston Villa Football Club, supplying kits for the start of the 2022/23 season. The agreement builds on Castore’s push into the highest level of English football, the Premier League.

Castore will supply Villa with kits across all men’s, women’s and academy teams together with the club’s large and passionate fanbase in the UK and across the world. 

Pascal Lafitte, Director of Partnerships at Castore, said: “Aston Villa is the perfect fit for Castore due to their growth ambitions and relentless desire to innovate, on the pitch and with their partners, and we are beyond excited to be partnering with the club.”

Nicola Ibbetson, Chief Commercial Officer at Aston Villa, commented: “This is a landmark partnership for the Club, joining with an exciting British brand who understand our ambition and strategy.”