Activative provides creative and strategic intelligence to fuel game-changing sports and sponsorship marketing. Through our subscription services and bespoke work we offer insights that enable our clients – rights owners, brands, agencies and professional services - stay at the forefront of this evolving landscape. Our focus is on keeping our clients up to date with the latest stand-out creative, innovative campaigns, award winning work, original thinking, new technologies and emerging strategies across the global sports marketing and partnership space. email visit"

Global Sports

Global Sports is the leading careers platform for the international sports industry whose mission is to inspire individuals to build amazing careers in the business of sport whilst providing data-driven digital career advertising and branding solutions to sports companies, academic institutions and training providers around the world wanting to engage with our audience.


iSportconnect is the world’s largest private community for sports business executives, with more than 23,000 members across the globe. iSportconnect acts a community for those within the sports business industry, working to build relationships and create opportunities for our members through our online platforms and events.

Our events are invitation-only for people within the industry and created in order to help the community develop and learn from their peers, while also enjoying fantastic networking opportunities. Events run by iSportconnect are split into two types, our Masterclass events, which are usually held in London, and our Summits, which take place in various cities across the globe.

iSportconnect can be found via our website,, on Twitter and LinkedIn or via our OTT TV channel for the sports industry, iSportconnect TV. Overall, iSportconnect has a clear aim – to improve the sports business industry through the way we make valuable personal connections within our community of members.

PA Images

PA Images is the official photography partner to a wide range of national governing bodies and sporting rightsholders, including The Jockey Club, Sport England, The Professional Footballers Association, British Triathlon, The Scottish Football Association, the Clipper Round The World Race and London 2012.
The extensive reach of our PA wire service and network of over 70 agency partners worldwide, allows photographic coverage of your sport reaching thousands of major media outlets within minutes of action, maximising the exposure of both your sport and brand to local and international markets.
Our award-winning assignment photographers are highly skilled in capturing stunning imagery across all types of photography projects, including studio, reportage, action and event photography.

In addition to our live service, we have an online archive of over 30 million images, charting more than 150 years of sporting history available to our partners for both commercial and editorial use.

Sport England

Sport England is a public body and invests more than £300 million of National Lottery and government money each year in projects and programmes that help people get active and play sport.

It wants everyone in England, regardless of age, background, or level of ability, to feel able to engage in sport and physical activity. That’s why a lot of its work is specifically focused on helping people who do no, or very little, physical activity and groups who are typically less active - like women, disabled people and people on lower incomes.

SportBusiness Group

SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

 Launched in 1996, the company is at the heart of the sports industry, close to the decision-makers who are driving the sector. Headquartered from London, we also have operations in the Americas including an office in Miami, giving us proximity to many of the leading companies in sport. This enables our respected editorial team to glean insight into commercial strategies, as well as business-critical data, which our clients can action and use in their business. The depth, accuracy and credibility of our analysis and data is what gives us our reputation for market-leading services in the sports business sector.

 A wide range of stakeholders in the sports sector rely on information delivered by SportBusiness including rights holders (teams, franchises, leagues and tournaments), sponsors, broadcast companies, agencies, venues, financial institutions and universities.


Sportcal is an industry-leading sport market intelligence platform, providing data, information, analysis, opinion and market leading journalism for the sports industry. The Sportcal Intelligence Centre helps clients to confidently navigate the business of sport through a database covering media rights and market data, event information, bidding opportunities and sport sponsorship deals and analysis.

The Public Relations and Communications Association

The PRCA is the largest PR and communications association in Europe, representing over 24,000 people in agencies, in-house teams, and individuals. The PRCA promotes all aspects of PR and communications and is committed to raising and protecting industry standards. PRCA members are bound by strict codes of conduct, and benefit from exceptional training. 

For more information please visit

The Sport and Recreation Alliance

The Sport and Recreation Alliance believes that the power of sport and recreation can change lives and bring communities together. Together with our members and in partnership with the wider sector, we make the most of opportunities and tackle the areas that provide a challenge.

We provide advice, support and guidance to our members and the sector, who represent traditional governing bodies of games and sport, county sports partnerships, outdoor recreation, water pursuits, and movement and dance exercise.

As the voice of the sector, we work with Government, policy makers and the media to make sure grassroots sport and recreation grows and thrives. Having an active nation is important as it delivers huge benefits to society and the millions of participants, volunteers, staff and spectators.

To discuss opportunities to work closer with the whole sport sector please contact or visit our website




Think! Sponsorship

Think!Sponsorship delivers sponsorship intelligence to the UK sponsorship marketplace. Our products and services are used by sponsors, sponsorship agencies and sponsorship seekers from across the sports, arts, charity, entertainment, broadcast, local council, music, entertain­ment and media sectors. We are best known for our flagship conference - Think!Sponsorship, which has been widely acclaimed as the trade meeting ground for sponsorship in the UK and has seen over 5000 delegates attend the event. 

However, we are much more than an event! We own a number of products and services that provide opportunities for those working within sponsorship to develop best practice, promote their proposition, and create new contacts. These include our database tool Find!Sponsorship, our acclaimed training series – Sell!Your Sponsorship Workshops & our networking events  Talk!Sponsorship.