The Space Between hires Patrick Stileman as new strategy lead

Patrick Stileman will be the strategic lead across sports and entertainment marketing agency The Space Between’s clients - which include Vitality, Mitsubishi Motors, and Principality Building Society - and the agency’s new business opportunities. In his role, Patrick will aim to bring strategic thinking to client challenges and identify key cultural, sporting and audience insights, helping connect brands with their target audiences.

Starting his career as a social media strategist, Patrick has led integrated marketing campaigns at some of London’s leading creative agencies including VCCP, Mullen Lowe and TBWA and has worked with clients including Guinness, Volkswagen and O2.

Agency co-founder Tom Gladstone says: “We’re chuffed to have prised Patrick away from freelance life to join The Space Between's core team and help shape our strategic and creative culture. Patrick shares our values and motivation to work in new ways and challenge convention. His rare blend of brand, social, and content strategy, from time with big creative agencies, will bring another fresh perspective from beyond the sports marketing world. With significant growth in our first six months, and a huge year ahead for sport, we’re looking forward to tapping into Patrick’s extensive network of fellow strategic experts to add to our talent collective.”

Speaking about joining The Space Between, Patrick says: “I feel privileged to be joining The Space Between at the start of such an exciting journey. I was instinctively attracted to the founders’ vision of creating a new type of agency culture; one that stays true to its values of agility, flexibility and creativity and ultimately delivering better value and work for its clients.” 

The Space Between, co-founded by Tom Gladstone, Lisa Parfitt and Adam Raincock, is a hybrid sports and entertainment marketing agency that blends the consistency of a core team of marketing experts with the power of a collective. The Space Between’s flexible model and ‘collective’ of hand-picked collaborators allows the agency to shift and adapt its team to suit the specific and varied needs of brands, rights holders, and sponsors.



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