Enter the Awards

The UK Sponsorship Awards 2022 will be open for entry from September 1 2021.  To register to enter, please click here or for further information, please email info@sponsorship-awards.co.uk. Registration does not commit you to enter but you will be able to access further information. You can register multiple times.

The UK Sponsorship Awards celebrate the finest campaigns in the sponsorship industry – campaigns that others can benchmark against. From the biggest to the smallest budget, from the most high-profile sports campaigns to fantastically creative and niche arts projects, the Sponsorship Awards demonstrate how this segment of the marketing business has taken on such strategic significance for brands.

Sponsorship can deliver measurable brand and business value and this is what we ask our entrants to prove.  To make it to the shortlist, campaigns must meet a strict set of commercial criteria – clearly researched and defined objectives, evidence of innovation and proof of positive business results. Click here for Categories & Criteria.

On show across all categories of the 2021 shortlist is evidence of how sponsorship can give a commercial edge even during downturns - or indeed pandemics. Its ability to drive sales, encourage purchase consideration and create brand engagement is tangible.